Isicwangciso sikaBlesson sisekwe kumbono wexesha elide oquka ukufumana kanye ulungelelwaniso olululo phakathi kokukhula nokhuphiswano ukuze kudalwe ixabiso kubo bonke abathengi, abasebenzi kunye nabaninizabelo.
Sikhuthaza ukukhula kwethu ngokuthi:
- Ukuphumeza ngokungqongqo umgaqo-nkqubo wokuveliswa kwemveliso eyomeleleyo kunye nomgaqo-nkqubo wokwahlulwa kwebrendi;
- Ukuhambisa indlela ecacileyo kunye neyahlulwe kakuhle yelizwe kunye nokuqinisa ubukho bayo kubo bonke abathengi abakhoyo kunye nemijelo kwihlabathi, ukuqinisekisa ukhuseleko olubanzi kakhulu lwemarike ekujoliswe kuyo kunye nokuqwalasela iimpawu ezithile zendawo;
- Ukuqhubela phambili ukwanda kwawo okukodwa kumazwe ngamazwe kwiimarike ezikhulileyo nezikhulayo, ngelixa ujonge ukuseka ubunkokeli basekhaya, okanye, ubuncinci, ukuphucula ngokubonakalayo isikhundla salo sokhuphiswano kwimarike;
- Ukugcina ukukhuphisana kwayo ngexesha elide ngokulawula okungqongqo kuzo zonke iindleko zokusebenza, ukulula kwezakhiwo kunye nokunciphisa inani leeyunithi zokugcina impahla eziqhutywa yinkampani, ukuhlanganiswa kweenkonzo zenkxaso ngamaziko eenkonzo ekwabelwana ngazo kunye namaqela, ukunciphisa iindleko zokuthenga - nokuba yimizi-mveliso, inxulunyaniswe neemveliso ezifunyenweyo okanye iindleko ezingezizo ezemveliso, kumxholo womsebenzi owandisiweyo unyaka nonyaka - kunye nokubeka iliso kwiimfuno zenkunzi yokusebenza .